About Us

Sourci has 30+ years of combined experience in sourcing manufacturing overseas, quality control, production management all the way through to freight and logistics expertise. Headquartered in Melbourne, Australia, we have 60+ full-time staff globally, with major offices in Shenyang, China, and Surat, India.

Management Team

Giovanni Pino

Co-Founder & Chief Executive Officer

Ellie Vaisman

Co-Founder & Chief Operating Officer  

Joyce Li

Strategic Sourcing & Operations Director

Jade Adams

Strategic Sourcing Manager

Elly Watson

Customer Relationship Expert Manager

Hugh McMillan

Operations Manager

Jacky Zhang

China Regional Manager

Hiren Khichadiya

India Regional Manager

Nala Zhang

Senior Researcher

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